TweetDeck OR HootSuite?

Social Media Management Advanced 

As a part of our Public Relations 4, Media Studies 3 social media concepts and tools assignment, we are to explore the services HootSuite and TweetDeck. Lets look at the similarities and differences between the two.
 

 
 
 
 

HootSuite

As per the HootSuite official website: http://hootsuite.com/ 
 
The leading social media dashboard to manage and measure your social networks.

• Manage multiple social networks.
• Schedule messages and tweets.
• Track brand mentions.
• Analyze social media traffic.
• 6 million+ satisfied users.

My take as a user:

• The best part would be, being able to see all the activity on each social media platform.
• If you're feeling unorganised consider using HootSuite.
• It has a variety of options, settings as well as features which prove to be very convenient.
• It's not confined to one network, which means that you can monitor and post to numerous networks.
• One can make use of this application from a business and personal perspective.
• Let's save the best for last, its a free service!

 

 




TweetDeck

As per the TweetDeck official website: http://tweetdeck.com/

TweetDeck is an app that brings more flexibility and insight to power users.

My take as a user:

• First and foremost, its free.
• Its not far off from its counterpart HootSuit.
• Its a programme that can be installed as an application on ones desktop.
• It allows real-time post streaming.
• Its not limited to the web.
• Its flexible, as its compatible across multiple social media platforms.

All in all, they're quite similar, as they are equipped with dashboards which comprise of your messages, streams and mentions. On the other hand they still differ in some instances, as HootSuite has more features to offer whereas TweetDeck has minimal.

You should definitely give them a trial run to experience social media organisation on an advanced level. If I was to make use of either one of these services, I would consider using HoodSuite, as it compromises of many useful features.

XOXO

Artanista